End user focus in DOOH, Retail, Transportation and QSR. Full turnkey solutions for digital displays. Key Accomplishments: Developed relationships with the DOOH market, Ocean, Global, Wildstone, Alight and Elonex to consult and extend their digital display estate efficiently. Driving down TCO and improving the impact of content and displays through Iot, cameras and consulting on programmatic integration based on impression data. Worked and supported on government tenders covering the UK and Ireland across advertising and transportation. Full analysis of the market and competitors, finding untapped ways of deploying GDS’s displays and leveraging key differentiators like verification and diagnostics. Spear headed innovative solutions into smart cities and bus shelter market.

Working closely with global integrators, end users and strategic partners to drive adoption and sales of Kramer solutions. Key Accomplishments: Developed Key and Strategic accounts and built knowledge of their company structure, key business drivers and the decision-making process within the organisation. Built relationships and developed business with a focused group of AV and ICT Integrator partners. Positioned Kramer’s key solutions and worked strategically with Industry consultants. Negotiated partner programs to maximise revenue with global integrators. Worked with key technology partners to build brand and strategic GTM activities. Proactively provided market (strategic) feedback to the company on the changing market needs. Actively participate in the development of competitive sales strategies for Kramer solutions in the UK market.

Increasing sales and creating pioneering experiences through digital canvases and smart content. Designing intelligent retail spaces that help to increase product sales by +12%. Improving brand loyalty and increasing footfall into retail stores. Creating value and proving real ROI through retail experiences. Key Accomplishments: Worked with NFT’s and Crypto blockchain technologies to enhance retail experiences, increase footfall and brand loyalty. Supported Gaming monitors division with market insights and created marketing activities. Developed and supported innovative retail deployments to end users.

Providing full turn key digital canvas solutions at Visual Art, a fun, creative and fast growing company with strategic design, engaging concepts and technical innovation. Basing the understanding on KPI’s and calculated ROI, helping individuals, companies and partners achieve true business value. Key Accomplishments: Worked strategically to develop Visual Arts' business with existing and new customers. Defined long-term strategic business goals, built important customer relationships and identified business opportunities and partnerships. Negotiated and signed agreements with major purchasing organizations and partners. Worked actively with Visual Arts customer team, located in Stockholm, consisting of project managers, production managers, art directors, motion designers and developer.

Orchestrate client acquisition and business development activities for this global electronics business covering local, European and Global levels for large corporate accounts with clients like HSBC and Vodafone. Created innovative display solutions for major corporate clients by conducting intensive requirements analysis and planning initiatives. Driving sales of hardware, software and SaaS technical solutions into the corporate and education verticals. Key Accomplishments: Fostered consultative customer relationships and maintaining an in-depth knowledge of market dynamics to identify lucrative gaps in the market before designing robust sales strategies. Delivered partnerships with gaming companies to drive sales of Samsung Gaming monitors. Project-managed the education technology show, BETT stand in 2017 and 2018, encompassing the creation of a sales and marketing narrative enhancing customer experiences while managing partnerships and securing sales opportunities. Contributed to the product development, user feedback and marketing strategy in the Samsung Flip global taskforce, increased market share of Samsung Flip (interactive corporate market) in Europe from 3% to 24% - 80 million+ sales. Delivered B2B displays for corporate meeting rooms to facilitate UC/VC remote communication capability across internal secure networks. Worked with technology teams and partners to introduce cutting-edge room booking and corporate digital signage solutions on SOC / SSSP. Implemented large format display solutions for Airports, train stations, LED walls, Wayfinding and Interactive Kiosks with tracking devices in public spaces. Collaborated with clients in the academic space to create hardware and software packages based on specific needs including implementation with Microsoft Teams, Google Docs on Samsung platforms. Provided corporate enterprise solutions, leveraging Tizen OS security, signage software and remote management capabilities with SaaS model. Developed strong relationships for marketing bundles and strategic alliances with partners to deliver Samsung technology into key verticals (Cisco, Intel, Zoom). Worked closely with mobile team on Samsung Smart School SaaS solution utilising mobile devices and provided feedback on implementation and connection to education systems via on site and cloud servers. Worked with various team in the on-boarding, deployment and implementation of Salesforce.

Directed the implementation of complex digital technology solutions including signage, touch screens, and communications infrastructure for a diverse client portfolio. Developed Subject Matter Expertise in the Audio Visual space and formulated a network of key contacts in the corporate, education, and healthcare markets. Key Accomplishments: Attained a 90% + conversion rate of demonstration to sale through demonstrations support and repeat business. Rolled out a peer assessment camera solution for Addenbrookes training hospital in Cambridge. Managed all phases of the implementation project from client consultation and requirements gathering through to delivery, testing and ongoing technical support across 300 networks, sites and customers. Migrating Digital Signage networks to a SaaS model as customers scaled. Utilising various digital signage solutions for different requirements. Instrumental in the sales process from demonstration, design, implementation and configuration, through to training and after sales support. Conceptualised and delivered a calendar app solution to support timely and cost-effective use of digital signage. Elicited user feedback to evaluate systems performance and feed key information into the iterative development process in conjunction of Software Engineers and Solution Designers. Created a bespoke live ticket sales tracker on a Samsung LFD for Wembley stadium box office. • Delivered tailored fashion content for a shopping centre client to support and achieve an increase in sales over the Christmas period.