Monitor and analyze key SaaS metrics like ARPU, MRR, and churn to ensure revenue growth. Provide actionable insights based on financial models to drive strategic decisions. Identify cost-saving opportunities and monitor operational expenses to improve efficiency. Segment customer data to develop strategies for upselling, cross-selling, and reducing churn. Build and maintain financial models to assess business performance and growth potential. Prepare detailed financial reports, including P&L statements, for internal stakeholders and investors. Conduct scenario analysis to evaluate the impact of different strategies on business outcomes. Use data to derive actionable insights, driving customer segmentation and targeting efforts. Analyze churn metrics to identify trends and recommend strategies to reduce customer attrition. Support customer acquisition strategies and optimize CAC (Customer Acquisition Cost). Identify expansion opportunities, such as market entry or upselling existing contracts. Work with cross-functional teams to align financial goals with business objectives. Utilize financial systems and tools to monitor performance and support operational decisions.

Execute long and short-term strategies to reach company financial goals. Ensured adherence to all monthly and yearly statutory payments. Generated reports that highlight issues, potential risks and income opportunities. Provided advice on budgeting after a thorough analysis of monthly sales, expenses and the projection of profit. Performed market research and used the obtained information to stimulate revenue growth. Lead and provide support to the directors in making decisions on the expansion of operations and departments. Supported the operations department in planning the purchases and scheduling of incoming goods and outgoing finished products. Participated in facilitating internal auditing processes.

Aug to Nov 2018 I performed daily cheque banking, bank reconciliation, bus billing, cash, and bank and journal voucher audit trails.

Oversaw finance department operations, set goals and objectives, and designed a framework for these to be met. Advised on cost improvement areas. Planned digital marketing campaigns comprising SEO, display advertising, email, web, and social media.

I worked on the planning, modeling and execution of the financial activities. Advised on cost improvement areas. Suggested alternatives to reduce excessive costs and generate more revenue. Produced required budget reports. Made presentations to explain different business trends.

A project that aimed conducting a Technical Analysis of Selected Agricultural Commodity Derivatives in NCDEX - India

A Study on Housing Finance in India

Submitted a thesis titled "Performance of Cashew Processing Industries. A Study in Tanzania"

Worked on project titled "A Technical Analysis of Selected Agricultural Commodity Derivatives in NCDEX "

Conducted a A Study on Housing Finance in India