(2 years 7 months) Championed Intel's component business on Flipkart and Amazon, driving strategic dominance and achieving over $8 million in revenue. Managed both standard and sponsorship advertising for major sales events, optimizing engagement and ROI through precise, targeted campaigns. Led the market introduction of Intel NUC Kits & Mini PCs, ensuring optimal product positioning for maximum market reach. Utilized advanced analytics and market insights to identify competitive advantages and market opportunities. Enhanced relationships with key retailers to boost brand visibility and mindshare. Directed monthly marketing initiatives, ensuring alignment with Intel's strategic business goals. Collaborated with internal teams and retail partners to focus on high-value segments, driving significant business impacts.

(1 year 5 months) Managed and grew the category P&L, generating revenue exceeding INR 100 crore through effective cross-category bundling. Drove the expansion of OPPO's IoT product range, enhancing e-commerce partnerships and accelerating the market introduction of new products. Developed and executed innovative pricing strategies, enhancing profitability through a dynamic, event-driven pricing model. Oversaw the entire lifecycle of products from launch through decline, consistently meeting category targets. Utilized real-time data to refine strategies and disseminate key learnings across teams. Developed and implemented feedback loops to build strong customer advocacy and loyalty programs.

(4 years 5 months) Developed and executed a robust sales strategy for Amazon, focusing on strategic product selection and competitive pricing. Enhanced product listings with impactful content and visuals to increase sales conversions. Implemented effective inventory controls to manage stock levels efficiently. Provided regular updates to senior management on business performance. Coordinated with marketing, logistics, and support teams to ensure seamless operations.