•Lead and own the Luxer Liaison business unit on a national level •Manage all personnel, serving as the "people leader" to ensure team effectiveness and growth, ensuring career development is a top priority •Drive sales/marketing strategies and business development initiatives to fuel growth and market expansion •Develop and execute market expansion strategies to enhance service reach and penetration, while maintaining world-class operations and NPS •Oversee the end-to-end launch and operations of new markets for Luxer Liaison •Ensure the financial health and profitability of the Luxer Liaison program •Foster innovation in product and process improvements to scale operations

(1 year 7 months) • Spearheaded expansion efforts, increasing locations nearly 4x across the United States, entering new markets coast to coast, significantly increasing annual recurring revenue. • Executed comprehensive financial management and initiated cost-saving strategies, achieving a reduction in costs and a 4x increase in staff. • Initiated a DEI council newsletter and organized employee events, contributing to a nomination for the global ASSA ABLOY ‘People Making a Difference’ award in 2023. • Received the ‘Pride and Ownership Award’ in 2023 for exceptional leadership. • Often collaborated with the Senior Leadership Team on strategic projects, demonstrating strong executive communication and leadership skills.

•Successfully facilitated classroom-style onboarding for groups of new hires, both in person and virtually •Partnered with internal and external stakeholders to drive successful market expansions and new location launches •Routinely reviewed, drafted, and created comprehensive training materials for company-wide use •Acted as a DEI Champion, actively participating in company-wide initiatives to promote and support diversity, equity, and inclusion

•Collaborated with senior leadership to effectively manage operations and develop strong relationships with stakeholders. •Contributed to the growth of the member base by providing coaching and training on customer NPS, sales, and personal branding. •Receiver of the ‘Indefatigable Award’ for attracting and retaining talent in the Midwest Region, leading to the hiring and onboarding of many new associates. •Implemented process improvements to refine organizational culture and optimize procedures, resulting in enhanced operational efficiency and sustained company growth.

•Winner of the ‘Summit Award' for 200% YOY sales growth at North Los Angeles location •Responsible for recruiting, onboarding, and training sales/operations managers for 11 locations •Autonomously drove performance by implementing a rigorous and uplifting coaching rhythm •Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results. •Tracked weekly sales to develop detailed reports for senior leadership, using Tableau and Salesforce

•Implemented targeted strategies resulting in a significant improvement of Net Promoter Scores, elevating them from 68 to an average of 85 within a 3-month timeframe •Demonstrated strong operational capabilities as the ‘people leader' in a $75 million dollar location, efficiently managing various aspects such as interviews, onboarding processes, and benefits management. •Launched new rewards program to identify and celebrate staff performance related to sales goals