Fadwa

Sales Director MENA
销售总监住在 阿拉伯联合酋长国国籍 摩洛哥
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工作经历

Sales Director GCC Region

Mubashir DOOH & CTV – Oman/UAE
2024.07-至今(9 个月)
In charge of building and leading the commercial operations across Middle East regions for CTV & DOOH Business. Creating sales initiatives and Roadshow programs with local & international media Agencies to drive the DOOH business. Creating Media Sales & Strategy plans for DOOH in Oman. Managing a sales team of 10 sales executives.

Connected TV Sales Director MEA Region

ArabyAds – UAE
2023.01-2024.06(1 年)
In charge of building and leading the commercial operations across Africa & Middle East regions for CTV Business. Creating sales initiatives and Roadshow programs with EMEA Media Agencies to drive the business. Creating Media Sales & Strategy plans for CTV Advertising on Other OEMs. Selling CTV Advertising to Media Agencies and direct clients.

Head Of TV & Content Distribution MEA Region

Rotana Media Group – UAE
2021.09-2022.12(1 年)
In charge of building and growing all commercial operations across all territories. Creating sales initiatives and programs to drive subscribers’ acquisition and retention of the existing ones. Negotiating new contracts and renewal agreements with Agencies, Cable and Telecom operators. Selling Rotana TV packages via OTT, IPTV and SVOD. Distributing and Licensing Rotana TV programs /formats across all territories. Working closely with the Marketing, legal, IT VP to drive revenue growth & launch new products. Driving the Sales and operation activities to promote the partnership with our key clients, Tier 1 Agencies and Telecom operators across all territories.

Sales & Marketing Manager Middle East & Africa- 6 Months Contract – UAE & Qatar

Trident Technology Services & Panduit
2018.06-2018.12(7 个月)
Identify, negotiate, and close contracts with new clients and local providers. Work closely with Panduit/Trident Middle East & Africa teams and channels to promote Panduit’s products and solutions across the region. Communicate strategy and progress internally and collaborate with an array of internal teams. including business development, finance, legal, marketing, product, and engineering. Set up the go to market strategy for all territories. Monitor new product’s launch. Manage all the Marketing activities of Trident & Panduit . Organize Events & Workshops in MEA region.

MEA Strategic Partnership Director-6 Months Contract – UAE & Egypt

Cequens
2017.10-2018.05(8 个月)
Identify, negotiate, and close contracts with new operators and local providers based on the set of strategic requirements of the organization. Strategically involved in planning waves of reach expansion based on company priority. Communicate strategy and progress internally and collaborate with an array of internal teams including business development, finance, legal, marketing, product, and engineering. Manage the overall business relationship with telecommunication providers and local providers in MEA region. Manage the wholesale Business in KSA & the carrier business in MEA region. Manage a team of 5 strategic partnerships managers in GCC, Egypt and Africa. Set up the go to market strategy for all territories. Develop new Third Party relationships as and when required, in accordance with the company’s needs & directions. Promote future expansion, protect existing operations, and preserve Cequens’s market position in the region.

Regional Sales Manager MEA Region, US, Canada & Europe

Orbit Production TV
2016.01-2017.07(2 年)
In charge of building and growing all commercial operations across all territories. Creating sales initiatives and programs to drive subscribers’ acquisition and retention of the existing ones. Negotiating new contracts and renewal agreements with Cable and Telecom operators. Selling Alfa TV packages via OTT, IPTV and SVOD. Distributing and Licensing Mediagates TV programs /formats across all territories. Working closely with the Marketing VP to curate Arabic playlist & approving playlist for all music channels. Selling Alfa TV packages to Commercial properties in UAE & handling the DTH Business in UAE. Develop business models related to sales channels including retention and provide recommendation and initiatives accordingly. Prepare business cases for tactical and strategic campaigns and promotions to increase the revenue. Driving the Sales and operation activities to promote the partnership with our key dealers and Telecom operators across all territories.

Regional Sales Manager MEA region

TA TELECOM – UAE
2014.01-2016.01(2 年)
In charge of building and growing all commercial operations in Africa and Middle east. Managing TA Telecom’s relationships with key Telecom operators and VAS providers in the region. Curating multi-genre playlist to generate more subscriptions. Set up the go-to-market strategies for new markets. Maintain a good relationship with our key VAS and content providers and Telecom operators. Provide timely and accurate forecasts and clear visibility on sales and revenue performance by achieving the revenue target for each market.

CO - Manager

TA TELECOM MAGHREB
2014.01-2015.12(2 年)
Setting up TA Telecom Morocco branch. In charge of all administrative, legal and financial operations in Morocco.

North Africa Sales Manager

Yahoo!
2012.01-2013.06(1 年)
In charge of building and growing advertising sales operations in Morocco, Tunisia, Algeria and West African countries. Managing Yahoo! Maktoob's relationships with key advertisers & MENA agencies in the region. Setting up the go-to-market strategies for new markets. Managing the relationship of decision makers of agencies and advertisers to increase revenue shares. Managing the Resellers Relationship. Evangelizing on Yahoo! Products (Public Speaker for Yahoo! Morocco) . Lead Specific Projects (Communication materials, Training centers, Training Seminaries) . Increasing revenue coming from Key Agencies and clients.

Morocco Sales Manager

Yahoo!
2010.09-2012.01(1 年)
Setting up Yahoo! Office in Morocco. Managing and developing media agency key accounts. Maximizing revenue coming into Yahoo! from media agencies and direct clients to hit the revenue goal and target. Creating relevant proposals to media agencies and clients. Demonstrating the value of Yahoo! products and services to senior marketers, agency planners and buyers. Working closely with account Managers and ad Operation managers to provide a seamless sales and great user experience. Working closely with planning & strategy, marketing, market research and Y! Studio teams to deliver bespoke digital solutions to clients that drive their strategic initiatives.

Advertising Sales Manager

Etisalat Group
2009.04-2010.09(1 年)
Handling sales operations in Morocco. Creating strong relationship with key players and drive revenue streams from top advertisers. Selling e-advertising solutions. Coordinating with local sales teams & engineers to launch new products & features in Morocco. Managing ad placements, from selling to optimizing revenue.

Advertising Expert

Google Adwords
2007.12-2009.02(1 年)
Developing the Google Adwords Business in the French speaking countries. Managing ad placements, from selling to optimizing revenue. Managing Ad campaigns management (trafficking & reporting) . Negotiating new contracts. Booking live campaigns on Google network and optimizing ongoing campaigns. Generating campaign reports and providing campaign analysis to agencies and clients.

Sales Rotation specialist

DELL France
2007.05-2007.12(8 个月)
Deployment of new EMEA application / database (Sales force) for the Moroccan sales team. Training, Coaching and supporting the sales team to implement the new platform in Europe.

Sales Specialist SMB

DELL Morocco
2005.07-2007.05(2 年)
Generating sales leads and looking for potential clients to generate revenue. Selling Dell’s solutions to Small and Medium Businesses.

Account Manager

Jet Business Group
2004.09-2005.07(1 年)
Morocco

教育经历

Sherbrooke University

Bachelor of Business Administration
2011.01-2015.01(4 年)

Sherbrooke University

Certificate of Business Administration, Marketing, Human Resources
2004.01-2007.01(3 年)

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